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3/6/2014 Hour 13:1
First Halal certified nail polish launched in Middle East
The
first nail polish to receive halal certification in the Middle East was
launched on 2 June before the start of the holy month of Ramadan. Catering to
the needs of nail lovers, this new brand of nail polish aims at women who now
can now enjoy wearing it with no limitations.
BCI Group developed the solution
to meet the needs of Islamic prayer and during ablution (wudu), which is the
procedure for washing certain body parts before the time of prayer; in which
women are required to take off their nail polish before each prayer five times
a day to ensure that water can touch their skin.
The nail polish brand
called ‘H’ by BCI group, provides higher water permeability that enables water to
pass through to the nails, the halal certified nail polish is equipped with
care for the hands and feet of Nailaholics with religious permissibility and
affordability. Kawthar Makahlah Al Shamsi, founder of the BCI Group said :“We
are exceptionally happy with this brand new launch in the UAE. The Emirati nail
polish will now add a touch of vibrance to the routine manicure of women, which
can stay for as long as they want”.
Initially available in white, black, red,
blue, nude and gold, ‘H’ by BCI group intends to add a wide selection of
classic and unique shades each season.Advertise
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